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IVBoost · WordPress, SEO & ecommerce

A modern rebuild with local search at its heart.

IVBoost needed a fresher, technically up-to-date website and a stronger online presence. The result is a self-managed WordPress site with carefully implemented SEO enhancements, a new ECWID shop and ongoing help available whenever it is needed.

ivboost.uk
IVBoost website displayed in a browser
IVBoost responsive website shown in a mobile frame
The challenge

A dated website was holding back a successful business.

IVBoost’s previous site had become dated both visually and technically. The business wanted a more confident online presence and a stronger foundation for attracting customers through organic search.

The rebuild also had to remain straightforward for the IVBoost team to manage themselves. Although Give Digital does not host the website or handle its day-to-day updates, I remain available for ad-hoc support whenever the team needs help.

The solution

A flexible website built around visibility and independence.

01

Modern WordPress rebuild

A contemporary, responsive design replaced the dated site and gave the team a familiar platform they can manage and update themselves.

02

SEO-focused development

I worked alongside an SEO specialist and added specific technical code throughout the build to strengthen the SEO benefits of the new site, alongside its service pages, local content and blog posts.

03

A fresh start with ECWID

The previous WooCommerce shop was dated and difficult for the team to manage, so I replaced it with a new ECWID store that is simpler to run independently from WordPress.

Built for search

Technical foundations designed to support local visibility.

I worked alongside an SEO specialist to ensure the rebuild supported IVBoost’s search goals from the outset, with particular attention given to London and Hertfordshire.

As well as creating the required service pages, local content and blog areas, I added specific coding to the site to increase its SEO benefits and give the specialist’s work a stronger technical foundation.

LondonLocally relevant service and content pages for a competitive market.
HertfordshireA stronger regional presence supported by focused, useful content.
Content pagesClear page structures designed around services and search intent.
Blog contentRoom to publish useful articles and grow organic visibility over time.
Independent ecommerce

A new shop that is much easier to manage.

IVBoost’s previous WooCommerce shop had become dated and difficult to manage. Rather than carrying those problems into the rebuild, I created a new store using ECWID and integrated it seamlessly into the WordPress design.

The shopping experience feels like a natural part of the website, while the team can manage products, orders and the store directly through ECWID without needing to enter WordPress.

Learn more about ECWID
ECWIDOne seamless customer experience. A separate, familiar place for the team to run its online store.
The outcome

A modern platform ready to grow with the business.

IVBoost now has an up-to-date WordPress website the team can manage themselves, a stronger technical foundation for ongoing SEO work and a new ecommerce system that is easier to run. When something falls outside the team’s day-to-day work, I am still available to provide ad-hoc support.

Modern, responsive WordPress website
Self-managed, with ad-hoc support available
Technical SEO enhancements
New, easier-to-manage ECWID store

Created with

  • WordPress
  • ECWID
  • SEO collaboration
  • Technical SEO enhancements
  • Responsive design
Ready for a stronger online presence?

Let’s build around what your business actually needs.

Whether that means a fresh WordPress site, better search foundations or integrating the tools you already use, I can help you find a practical route forward.

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